May
16
2017
Creativity driven learning at CIPD
Last week we attended the CIPD Learning & Development show at London Olympia, and boy did we have a great time! As well as meeting loads of friendly and ambitious people, we put one of our trainers onto the Topic Taster platform to give
Apr
13
2017
Three golden rules to successful writing
Good writing isn’t just a nice skill to have, it is one that can be a huge asset to your organisation. Effective writing puts the power in your hands; giving you the chance to convey your ideas, capture attention, and influence people positively. It
Jan
12
2017
Digital writing: the rules
When it comes to digital writing, nobody wants to read over optimised content. That’s content where the copywriter has sacrificed quality writing in the hope of trying to come higher up on search returns. The user experience goes something like this:You have a
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Jul
22
2016
Top tips for using case studies to raise your online profile
By Fiona Lewis. You are your own brand therefore whether it be an online profile, blog or webpage that you have written, you want it to sum up who you are and what it is you do. In a world where online
Jun
30
2016
The pen is mightier than the sword
By Susan Croft. Are you a speech writer? Speech writing can be a daunting prospect. However a well-written and well-delivered speech can be a forceful medium for promoting an organisation and highlighting its leaders as well as a powerful way to communicate
May
05
2016
Improve your writing skills: think before you write
Often the need for writing to be exciting outweighs the simple rules of grammar and punctuation. It can also get in the way of simplicity and even the original topic or information you want to relay to your readers.Therefore, planning before you start
Oct
08
2015
How to learn to stop worrying and love grammar
By Chris Mohr. "My grammar's really shaky." "I'd like to be able to write better sentences." "I always run my letters past my manager." "My emails get corrected, but I never understand why." Those are some of the things
Oct
01
2015
Proofreading and editing – top 10 tips
By Jakki Bendell. Proofreading and editing are important skills at work, but are often undervalued. From sales brochures and web pages to reports and job adverts, documents need to be well written and accurate to create a good first impression. They are also
Aug
13
2015
Five top tips for better emails
By Jakki Bendell. How to write emails that are opened, read and answered! We’ve all been there. You spend ages constructing your email. Your message is clearly important and urgent (you even marked it with a red ‘important’ flag). But you
